{"id":5591,"date":"2018-09-11T14:52:11","date_gmt":"2018-09-11T14:52:11","guid":{"rendered":"https:\/\/airtifact.heythemers.com\/?post_type=portfolio&#038;p=5591"},"modified":"2019-05-15T02:53:16","modified_gmt":"2019-05-15T02:53:16","slug":"cor-2","status":"publish","type":"portfolio","link":"https:\/\/www.punchcardstudio.com\/?portfolio=cor-2","title":{"rendered":"Corazonada"},"content":{"rendered":"<div class=\"grid kcm\">\n<div class=\"grid__item three-twelfths portable--two-twelfths lap--hide palm--hide top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item two-twelfths portable--two-twelfths lap--three-twelfths palm--five-twelfths top-no-padding bottom-small-padding \">\n<p><small class=\"weight_light type_second weight_bold\">AGENCY<\/small><br>\n<span class=\"weight_light\">Amateur<\/span><\/p>\n<\/div>\n<div class=\"grid__item two-twelfths portable--two-twelfths lap--three-twelfths palm--five-twelfths top-no-padding bottom-small-padding \">\n<p><small class=\"weight_light type_second weight_bold\">ROLE<\/small><br>\n<span class=\"weight_light\">Art Direction<\/span><\/p>\n<\/div>\n<div class=\"grid__item five-twelfths portable--five-twelfths lap--hide palm--hide top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item three-twelfths portable--two-twelfths lap--hide palm--hide top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item six-twelfths portable--seven-twelfths lap--one-whole palm--one-whole top-no-padding bottom-no-padding \">\n<h5 class=\"p1\"><span class=\"s1 small-caption\">BACKGROUND<\/span><\/h5>\n<h2 class=\"p1\"><span class=\"s1 weight_light\">Corazonada is an apparel store based at G&uuml;emes, the coolest neighbourhood in the city of C&oacute;rdoba, Argentina. This project is headed by Sergio Barrionuevo a &ldquo;politically incorrect&rdquo; fashion curator with a huge passion for diversity, individuality and freedom of expression.<\/span><\/h2>\n<\/div>\n<div class=\"grid__item three-twelfths portable--two-twelfths lap--hide palm--hide top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item three-twelfths portable--two-twelfths lap--hide palm--hide top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item three-twelfths portable--four-twelfths lap--six-twelfths palm--one-whole top-no-padding bottom-no-padding \">\n<p class=\"p1\"><span class=\"s1\">They have developed a simple and versatile all-type logo, along with a neutral typeface that blends with any photographers vision for brand campaigns and it fits perfectly to different types of applications.<\/span><\/p>\n<\/div>\n<div class=\"grid__item three-twelfths portable--four-twelfths lap--six-twelfths palm--one-whole top-no-padding bottom-no-padding \">\n<p class=\"p1\"><span class=\"s1\">Project developed in co-creation with Fernanda Scaraf&iacute;a and Maia Bunge.<\/span><\/p>\n<p class=\"p1\"><span class=\"s2\">&#10230;<\/span><span class=\"s1\"> Santyago Chichoni &amp; Ezequiel Exstein. <\/span><\/p>\n<\/div>\n<div class=\"grid__item three-twelfths portable--auto lap--hide palm--hide top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item one-whole portable--auto lap--auto palm--auto top-large-padding bottom-no-padding center \">\n<p><div class=\"lazyload-container ratio-enabled\" style=\"max-width:1400px; margin: auto\"><figure class=\"lazyload-container\" style=\"padding-top:66.642857142857%\"><noscript><img class=\"size-full wp-image-4147 aligncenter lazyload ll\" src=\"https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-01.jpg\"><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4147 aligncenter lazyload ll\" alt=\"\" width=\"1400\" height=\"933\" data-sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" data-srcset=\"https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-01.jpg 1400w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-01-300x200.jpg 300w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-01-768x512.jpg 768w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-01-1024x682.jpg 1024w\"><\/figure><\/div><\/p>\n<\/div>\n<div class=\"grid__item six-twelfths portable--six-twelfths lap--one-whole palm--one-whole top-large-padding bottom-large-padding center \">\n<p class=\"p1\" style=\"text-align: center;\"><span class=\"s1 middle-intro type_second\">Amateurs studio did a simple but yet efective branding with a custom typeface.<\/span><\/p>\n<\/div>\n<div class=\"grid__item half-twelfth portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item five-twelfths portable--five-twelfths lap--one-whole palm--one-whole top-medium-padding bottom-no-padding \">\n<h5><span class=\"type_second\">Amateur<\/span><\/h5>\n<h2 class=\"p1\"><span class=\"s3 weight_bold\">Jos&eacute; Bessega and Ivo Pallucchini<\/span><span class=\"s3 weight_lighter\"> are the brains behind this dupla-multidisciplinary studio. They truly understand what design is and use it as a tool to generate bold and vibrant solutions for brands, projects and people.<\/span><\/h2>\n<p>In Amateur have developed a simple yet versatile branding with a neutral typeface that works perfectly fine for photography and brand campaigns&nbsp;and also it fits with different supports.<\/p>\n<\/div>\n<div class=\"grid__item one-twelfth portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item five-twelfths portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \">\n<p><figure class=\"lazyload-container\"><noscript><img class=\"size-full wp-image-4148 alignleft lazyload ll\" src=\"https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-02.jpg\"><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4148 alignleft lazyload ll\" alt=\"\" width=\"639\" height=\"861\" data-sizes=\"auto, (max-width: 639px) 100vw, 639px\" data-srcset=\"https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-02.jpg 639w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-02-223x300.jpg 223w\"><\/figure><\/p>\n<\/div>\n<div class=\"grid__item one-whole portable--auto lap--auto palm--auto top-large-padding bottom-large-padding \">\n<p><div class=\"lazyload-container ratio-enabled\" style=\"max-width:1400px\"><figure class=\"lazyload-container\" data-align=\"none\" style=\"padding-top:66.642857142857%\"><noscript><img class=\"alignnone size-full wp-image-4149 lazyload ll\" src=\"https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-03.jpg\"><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4149 lazyload ll\" alt=\"\" width=\"1400\" height=\"933\" data-sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" data-srcset=\"https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-03.jpg 1400w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-03-300x200.jpg 300w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-03-768x512.jpg 768w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-03-1024x682.jpg 1024w\"><\/figure><\/div><\/p>\n<\/div>\n<div class=\"grid__item one-whole portable--auto lap--auto palm--auto top-no-padding bottom-large-padding \">\n<p><figure class=\"lazyload-container\"><noscript><img class=\"size-full wp-image-4150 alignright lazyload ll\" src=\"https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-04.jpg\"><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4150 alignright lazyload ll\" alt=\"\" width=\"1400\" height=\"933\" data-sizes=\"auto, (max-width: 1400px) 100vw, 1400px\" data-srcset=\"https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-04.jpg 1400w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-04-300x200.jpg 300w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-04-768x512.jpg 768w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-04-1024x682.jpg 1024w\"><\/figure><\/p>\n<\/div>\n<div class=\"grid__item four-twelfths portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \">\n<p><div class=\"lazyload-container ratio-enabled\" style=\"max-width:788px\"><figure class=\"lazyload-container\" data-align=\"none\" style=\"padding-top:137.43654822335%\"><noscript><img class=\"alignnone size-full wp-image-4151 lazyload ll\" src=\"https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-05.jpg\"><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4151 lazyload ll\" alt=\"\" width=\"788\" height=\"1083\" data-sizes=\"auto, (max-width: 788px) 100vw, 788px\" data-srcset=\"https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-05.jpg 788w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-05-218x300.jpg 218w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-05-768x1056.jpg 768w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-05-745x1024.jpg 745w\"><\/figure><\/div><\/p>\n<\/div>\n<div class=\"grid__item one-twelfth portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item seven-twelfths portable--auto lap--auto palm--auto top-medium-padding bottom-no-padding \">\n<p><figure class=\"lazyload-container\"><noscript><img class=\"size-full wp-image-4152 alignright lazyload ll\" src=\"https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-06.jpg\"><\/noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4152 alignright lazyload ll\" alt=\"\" width=\"1004\" height=\"1339\" data-sizes=\"auto, (max-width: 1004px) 100vw, 1004px\" data-srcset=\"https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-06.jpg 1004w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-06-225x300.jpg 225w, https:\/\/www.punchcardstudio.com\/wp-content\/uploads\/2017\/12\/cor-06-768x1024.jpg 768w\"><\/figure><\/p>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Apparel store based at G\u00fcemes, the coolest neighbourhood in the city of C\u00f3rdoba.<\/p>\n","protected":false},"author":1,"featured_media":5595,"comment_status":"open","ping_status":"closed","template":"","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-5591","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-art-direction-text"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Corazonada - Boost<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.punchcardstudio.com\/?portfolio=cor-2\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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